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What happened during Snoop Dogg’s Christmas halftime show?
On Christmas Day, Snoop Dogg headlined Netflix’s NFL halftime show during the Detroit Lions vs. Minnesota Vikings matchup. Billed as Snoop’s Holiday Halftime Party, the nationally streamed performance featured a wide mix of guest performers, including country singer Lainey Wilson, singers from the film Kpop Demon Hunters — HUNTR/X’s EJAE, AUDREY NUNA and REI AMI, along with surprise guests, as per a report by The Mirror.
The performance marked the second year Netflix has broadcast Christmas Day NFL games. Last year, Beyoncé delivered a widely praised halftime show during the Houston Texans vs. Baltimore Ravens game, setting a high bar for the holiday showcase. Snoop’s appearance turned the Vikings-Lions matchup into a full entertainment event for viewers watching both in the stadium and at home.
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Why are fans accusing Snoop Dogg of lip-syncing?
As the show unfolded, social media reactions poured in almost instantly. Early praise quickly gave way to skepticism, with several viewers questioning whether Snoop Dogg was performing live, as per a report by The Mirror.“And it’s Snoop Dogg time,” one fan wrote on X, while another added, “Snoop Dogg is the best.” But criticism soon followed. “Snoop’s lip syncing skills need a little work,” one user posted. Another wrote, “Snoop Dogg and K-pop chicks lip syncing horribly with an orchestra behind them.”
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Other comments were more blunt. “And snoop is lip syncing… hate to see it lol,” one viewer said. “That’s right. That’s what snoop dawgg was obviously doing..lip syncing,” another claimed. “Is Snoop lip syncing? TF,” one post asked, echoing a sentiment shared by many during the broadcast, as per a report by The Mirror.
How does the NFL Christmas halftime show work?
The NFL’s Christmas Day halftime show has steadily grown since the league began scheduling games on the holiday six years ago. Produced in partnership with Netflix, the event is streamed globally, giving performers massive exposure.
Snoop Dogg’s exact payment for the performance has not been confirmed. When the Christmas Day halftime show debuted in 2024, Beyoncé was reportedly paid around $20 million through Netflix’s production deal, according to Sports Illustrated. Traditionally, the NFL follows a union-scale payment model, but the streaming partnership has changed how these performances are structured, as per a report by The Mirror.
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Artists often take the stage for visibility rather than direct compensation. Front Office Sports previously reported that Usher generated an estimated $52 million in marketing impact after his Super Bowl halftime appearance through streaming boosts and increased brand exposure.
Where does Snoop Dogg stand today?
Despite the backlash, Snoop Dogg remains one of hip-hop’s most recognisable figures. Celebrity Net Worth estimates his fortune at $160 million, built on decades of chart success and a broad business portfolio.
Offstage, Snoop has been married to his high school sweetheart, Shante Monique Broadus, since June 14, 1997. Shante, born Oct. 30, 1971, serves as his manager and CEO of his branding ventures, overseeing his cannabis, spirits, gaming and media businesses. She also co-launched The Broadus Collection, a scarf line inspired by their daughter Cori’s lupus journey, as per a report by The Mirror.
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FAQs
Did Snoop Dogg lip-sync during the NFL Christmas halftime show?
Some viewers accused him of lip-syncing, though no official confirmation has been made.
Where was the performance streamed?
The Lions-Vikings Christmas Day game and halftime show were streamed globally on Netflix.