Academics

 

Marketing Core

Click here for Plan of Study Form in PDF format  https://www.trcc.commnet.edu/academics/Program_study/POS_Assoc_and_Cert/Assoc_in_Science_Plans_of_Study/getacro.gif

Certificate Program
Program Coordinator: Irene Clampet - 860-215-9414

This 15 credit certificate program is designed to prepare students for entry-level positions in marketing through a practical, skill based, concentrated course of study. The program also offers employed students the opportunity to improve their background and skills. Students may complete this certificate program by completing the courses that are listed below.

Students may complete this certificate by completing the courses that are listed below.

English Competency Requirement met by:_____________________________

MARKETING CORE CERTIFICATE CURRICULUM

 

Course ID Title of Course Credits
BMK* K106° Principles of Selling 3
BMK* K123° Principles of Customer Service 3
BMK* K201° Principles of Marketing 3
BMK* K235° Public Relations 3
BMK* K241° Principles of Advertising 3
GRAND TOTAL 15


Course has a prerequisite. Students should check course description.
° English Competency Requirement is met by placement into ENG* K101, transfer credit, or successful completion of ENG* K100.

Marketing Core, Certificate
Program Outcomes

Upon successful completion of all program requirements, graduates will be able to:

  1. demonstrate knowledge of general business vocabulary and vocabulary specific to the field of marketing.
  2. demonstrate knowledge of those principles and skills applicable to general business and those specific to the field of marketing.
  3. demonstrate the ability to apply learned principles and skills to unique factual settings using correct vocabulary.